● Blog

Autor

Writing for you

Marc Stickdorn

Marc is our co-founder and editor and co-author of the books This is Service Design Thinking and This is Service Design Doing. ► Check out his articles

Selected Articles

illustration of a hand with a heart in the middle

Company

Smaply's vision, mission, values

Visualization of a journey map showing multiple channels

Service Design

Ask Marc – about managing CX across online and offline channels

two smiling faces (Marc Stickdorn and Nicole Broeckling)

Service Design

Ask Marc – becoming a human-centered organization

visualization of power point slides on grey background

Journey Mapping

Ask Marc – about presenting journey maps

visualization of three different types of workshop groups on grey background

Service Design

Ask Marc – about service design workshops

emotional journey of three personas on grey background

Service Design

Ask Marc – measuring service design impact

Selfie of Marc Stickdorn while recording a podcast

Journey Mapping

Podcast: talking about Journey Map Operations at 'This is HCD'

Image of a microphone

Service Design

Ask Marc – about methodology silos

stakeholder map on yellow background

Stakeholder Mapping

Ask Marc – about stakeholder maps

journey map hierarchy

Journey Mapping

Ask Marc – about journey map repositories

Marc Stickdorn smiling into the camera, a laptop and a microphone

Service Design

Podcast: Tools and ways on how to implement service design in large organizations

people crossing a street with umbrellas

Journey Mapping

Podcast: applying service design to the homelessness issue

black square with quote: when it comes to sustainably embedding service design in an organisation – it's not a sprint, it's a marathon. – Marc Stickdorn, CEO and Co-founder of More than Metrics

Service Design

Podcast: embedding service design in an organization

plotted journey map hanging on a brick wall

Journey Mapping

Toolbox

How to facilitate a Customer Journey Mapping Workshop

Marc Stickdorn and Nicole Broeckling smiling into the camera

Company

Ask Marc – about insights from the Service Design Global Conference 2019

Marc Stickdorn smiling into the camera, visualization of people

Journey Mapping

Journey map operations: what it is & how to get started [plus webinar]

cloud with lightning and heart on a grey background

Experience Research

Ask Marc – about experience research

images showing the experience at an airport

Personas

Ask Marc – about personas on journey maps